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ADWeek - Liberty Mutual tells Heidi Kloser's story after getting a tweet from one of her...

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Liberty Mutual tells Heidi Kloser's story after getting a tweet from one of her biggest fans in Colorado.


Injured U.S. Skier Stars in New Ad, Thanks to a Tweet From Alex Bogusky
www.adweek.com
Funny how Alex Bogusky is still seeing opportunities where brands and agencies are missing them.