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Most data isn’t “big,” and businesses are wasting money pretending it is http://qz.com/81661
 Most data isn’t “big,” and businesses are wasting money pretending it is qz.com Big data! If you don't have it, you better get yourself some. Your competition has it, after all. Bottom line: If your data is little, your rivals are going to kick sand in your face and steal your girlfriend. There are many problems with the assumptions behind the "big data" narrative (above, in a… |
