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We're living in an artisan renaissance, but which brands are truly supporting the trend rather than trying to co-opt and corrupt it?
 Which Big Brands Are Courting the Maker Movement, and Why www.adweek.com Sensing potency, big-ticket marketers are tapping into the maker movement to infuse their brand identities and product lineups with a whiff of individuality. "it's all about the emotional tug of the maker movement." |
