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Notifications increase in popularity and promote large gains for one company.

17.04.2012, ADWeek

Notifications increase in popularity and promote large gains for one company. Push Notifications: Not So Annoying Anymore bit.ly

The 2012 CLIO Awards shortlist is out.

17.04.2012, ADWeek

The 2012 CLIO Awards shortlist is out. CLIO Awards - Shortlists www.clioawards.com

Discovery Communications ad chief Joe Abruzzese prepares to go to the mat, and t...

16.04.2012, ADWeek

Discovery Communications ad chief Joe Abruzzese prepares to go to the mat, and takes Adweek along for an exclusive insider's view. Upfront and Center bit.ly

Still mired in a struggle for solvency, the embattled U.S. Postal Service persis...

16.04.2012, ADWeek

Still mired in a struggle for solvency, the embattled U.S. Postal Service persists in its lengthy review of its ad business. New Image Is a Postal Priority bit.ly

Web giant issues bold guarantees regarding its online GRP's.

16.04.2012, ADWeek

Web giant issues bold guarantees regarding its online GRP's. Nielsen, AOL Chase Ads With TV-Like Ratings bit.ly

MagnaGlobal's new chief is taking steps to meet his Olympic-size goals for the a...

16.04.2012, ADWeek

MagnaGlobal's new chief is taking steps to meet his Olympic-size goals for the agency. First Mover: Tim Spengler bit.ly

K-Swiss introduces shoes that will make you hurt and ruin your life.

16.04.2012, ADWeek

K-Swiss introduces shoes that will make you hurt and ruin your life. Ad of the Day: K-Swiss www.adweek.com That's how runners like it.

Parenting is exhausting. Breakfast cereal can help.

13.04.2012, ADWeek

Parenting is exhausting. Breakfast cereal can help. Ad of the Day: Weetabix www.adweek.com When parenting is this tiring, you'd better fuel up.

You'll spend years playing around with this epic interactive YouTube ad campaign.

12.04.2012, ADWeek

You'll spend years playing around with this epic interactive YouTube ad campaign. Tipp-Ex Hunter and Bear Return in a Sequel for the Ages www.adweek.com This awesome campaign from ink-correction brand Tipp-Ex provides years of entertainment and engagement—even though it's only been around a few days.

PR is assuming a more visible and prominent role in today’s consumer marketing m...

12.04.2012, ADWeek

PR is assuming a more visible and prominent role in today’s consumer marketing mix. The 4A's is bringing together leading communication and branding experts, journalists and agency executives, center stage, to have candid and uncensored conversations at the 4A's PR Conference, April 25-27 in New York. Click below to review the complete agenda and register. Managing Brand Reputation in an Agile World www.4asprconf.com PR's prominence in the marketing mix continues to increase as brand and reputation management converge. The rapid pace of digital media means PR pros have to be more nimble, more creative and work more collaboratively to build brands and engage audiences.

Charlie Sheen's #winning streak continues with this Bavaria ad making fun of his...

12.04.2012, ADWeek

Charlie Sheen's #winning streak continues with this Bavaria ad making fun of his alcoholism. Ad of the Day: Bavaria www.adweek.com The actor's advertising rebirth continues, as the Dutch brewer tests his sketchy sobriety.

Disney dominates the family cruise business. But the story of how it came to rul...

12.04.2012, ADWeek

Disney dominates the family cruise business. But the story of how it came to rule the seas is a little goofy. Perspective: Mouse Boat www.adweek.com

Why Hispanic labels don't fit: 21% use "American" most often and that rises to 4...

11.04.2012, ADWeek

Why Hispanic labels don't fit: 21% use "American" most often and that rises to 40% among US-born. Hispanic Labels Don’t Fit shar.es Pew research finds fewer than a quarter of Hispanics call themselves Hispanic or Latino

Infographic on mobile device usage.

11.04.2012, ADWeek

Infographic on mobile device usage. Data Points: How We Use Our Mobiles www.adweek.com Smartphones get around, but tablets are most likely to come out in the living room or the bedroom.

Did a chance meeting at the upfronts change your life? We want to hear your best...

11.04.2012, ADWeek

Did a chance meeting at the upfronts change your life? We want to hear your best upfronts networking story. You could win you a trip for two to the Breaking Bad premiere. Upfront Contests | Adweek www.adweek.com

You can do anything in your Asics. (Disclaimer: Do not attempt any of this.)

11.04.2012, ADWeek

You can do anything in your Asics. (Disclaimer: Do not attempt any of this.) Ad of the Day: Asics www.adweek.com Vitro puts the brand's sneakers to the test, with all sorts of nature-defying results.

Social games like FarmVille boost charitable causes, and burnish the reputations...

10.04.2012, ADWeek

Social games like FarmVille boost charitable causes, and burnish the reputations of blemished brands along the way. Players Lend a Helping Hand—Or, Thumb bit.ly

Inside New Era's latest trash-talk ads with Craig Robinson and Nick Offerman.

10.04.2012, ADWeek

Inside New Era's latest trash-talk ads with Craig Robinson and Nick Offerman. The Spot: Crosstown Rivals bit.ly New Era's trash-talk ads move to Chicago, as Nick Offerman and Craig Robinson square off for the Cubs and White Sox.

Marketers hope $1B acquisition means better Facebook mobile ad products.

10.04.2012, ADWeek

Marketers hope $1B acquisition means better Facebook mobile ad products. Sponsored Filters? How Facebook Could Monetize Instagram bit.ly

A look at Open Advertising, a new initiative fighting the negative connotations...

10.04.2012, ADWeek

A look at Open Advertising, a new initiative fighting the negative connotations of the ad business. Advertising Gets a Face-lift To Attract Young Talent bit.ly

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