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The year's most popular ads, according to YouTube.

21.12.2011, ADWeek

The year's most popular ads, according to YouTube. 10 Most-Watched Ads of 2011 on YouTube www.adweek.com Getting sick of year-end lists yet? Hopefully not, because here's another good one—the 10 most-viewed ads on YouTube in 2011 (excluding music videos and trailers).

Diddy discusses the Rat Pack, his brand, and building a better mousetrap.

21.12.2011, ADWeek

Diddy discusses the Rat Pack, his brand, and building a better mousetrap. Fast Chat: Sean 'Diddy' Combs www.adweek.com "People from all walks of life and all over the world look at me and know my humble beginnings and know that everything I’ve done has been through hard work. People respect me as a marketer and brand-builder."

The best and worst Christmas ads of 2011.

20.12.2011, ADWeek

The best and worst Christmas ads of 2011. Dec 20, 2011 6:07am

Sales, ratings through the roof as bowl season kicks off.

20.12.2011, ADWeek

Sales, ratings through the roof as bowl season kicks off. Bowling Them Over: BCS Has ESPN Seeing Green www.adweek.com A rematch of the November’s grudge match between No. 1 LSU and No. 2 Alabama, the Jan. 9 BCS title game could prove to be another ratings blockbuster.

The best feel-good commercial of 2011?

20.12.2011, ADWeek

The best feel-good commercial of 2011? Ad of the Day: Life Vest Inside www.adweek.com The holiday season is swamped with advertising messages about peace, love and kindness. But this year's most triumphant feel-good spot isn't from a major advertiser. In fact, it isn't a holiday commercial at all.

Study shows widespread readership declines at magazines.

19.12.2011, ADWeek

Study shows widespread readership declines at magazines. Publishers Challenge Audience Report www.adweek.com Magazine publishers are demanding explanations from GfK MRI after its fall magazine audience report showed more than two-thirds lost audience versus a year ago, many of them by double-digits.

It's a good year for anti-consumerist holiday ads.

19.12.2011, ADWeek

It's a good year for anti-consumerist holiday ads. Ad of the Day: Red Cross www.adweek.com Never has there been a more auspicious time to take a stand against holiday shopping gone berserk.

Executives credit new content deals with year-end bump in audience.

19.12.2011, ADWeek

Executives credit new content deals with year-end bump in audience. Hulu Sees Audience Growth www.adweek.com After one of the most tumultuous years in the site’s history, Hulu has happened upon some good news.

Living helix of passed-along ads reveals the exponential growth of video sharing...

16.12.2011, ADWeek

Living helix of passed-along ads reveals the exponential growth of video sharing on the social web. Infographic: Viral Spiral, 2006-11 www.adweek.com Unruly Media is interested in the sharing of online video, not just the viewing of it. And the Viral Spiral really illustrates—in a much more powerful, visual way—just how much video-sharing is growing on the web.

Christopher Hitchens has died.

16.12.2011, ADWeek

Christopher Hitchens has died. Christopher Hitchens, 1949-2011 www.adweek.com The writer and critic Christopher Hitchens, who died Thursday from complications of esophageal cancer, was remembered as a man of intellectual bravery, uncompromising ideals, and prodigious appetites.

Zynga priced for $1B offering.

16.12.2011, ADWeek

Zynga priced for $1B offering. Social Gaming's Big IPO www.adweek.com Zynga, the maker of social gaming hits like FarmVille and CityVille, is set to start trading on the NASDAQ today at a price of $10 per share, valuing the company at $8.9 million.

Q&A: State Farm marketing chief Tim Van Hoof on ads, the category and the economy.

16.12.2011, ADWeek

Q&A: State Farm marketing chief Tim Van Hoof on ads, the category and the economy. Fast Chat: Tim Van Hoof www.adweek.com "Even the way we work with our agencies—we have been challenging them more around the business metrics and successes. Clients always talk about that, right? You succeed when we succeed. But I think we’ve gotten much closer to that."

The latest Mission: Impossible and Sherlock Holmes movies clash in this week's T...

16.12.2011, ADWeek

The latest Mission: Impossible and Sherlock Holmes movies clash in this week's Trailer Mash. Trailer Mash 12-16-11 www.adweek.com In a trailer that looks more like a YouTube tribute video, Mission: Impossible - Ghost Protocol takes all your favorite stunts from 15 years of Mission: Impossible flicks and ramps them so far up the redonkulous scale that it weakens your brain to watch them.

Broadcast partners each ante up $1 billion per year.

15.12.2011, ADWeek

Broadcast partners each ante up $1 billion per year. NFL Hammers Out Nine-Year Rights Renewals With NBC, CBS, Fox www.adweek.com The National Football League on Wednesday renewed its media rights deals with all three legacy broadcast partners, signing pacts with NBC, CBS and Fox that could add up to as much as $3.2 billion per year.

Popular Mechanics, HP try something novel.

15.12.2011, ADWeek

Popular Mechanics, HP try something novel. Can Personalized Ads Save Magazines? www.adweek.com Some Popular Mechanics subscribers got something extra with their November issues. The issue was bundled with an outsert from Hewlett-Packard that greeted them by name and showed a scene of the city specific to their hometown.

Is Unilever looking to challenge TV dominance in media mix?

15.12.2011, ADWeek

Is Unilever looking to challenge TV dominance in media mix? Unilever Calls Global Media Review www.adweek.com When Luis Di Como was promoted to svp of Unilever global media earlier this year, he said he was looking forward to making the marketer's advertising and promotion budget “work harder for us in different and exciting ways.”

VIDEO: Erin Griffith's top four social-media trends to watch in 2012.

15.12.2011, ADWeek

VIDEO: Erin Griffith's top four social-media trends to watch in 2012. Business Social: Christmas Presentiments www.adweek.com

Tire ads, 1947 vs. 2011.

15.12.2011, ADWeek

Tire ads, 1947 vs. 2011. Perspective: Rough Road Ahead www.adweek.com Marketing a product as utilitarian as a tire has never been easy.

"Vodka never felt this good." Or this nauseating.

15.12.2011, ADWeek

"Vodka never felt this good." Or this nauseating. Ad of the Day: Smirnoff www.adweek.com JWT New York brought in celebrity photographer and director David LaChapelle and Amber Rose to try to convince us that candy-coated flavors aren't just for your underage cousin.

Sir David Attenborough attempts Louis Armstrong's "What a Wonderful World."

14.12.2011, ADWeek

Sir David Attenborough attempts Louis Armstrong's "What a Wonderful World." Ad of the Day: BBC www.adweek.com Sir David Attenborough may finally be moving on from the BBC, but he still wants viewers to watch the network's glossy nature docs.

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