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Sorry, marketers -- no dronies allowed. #SXSW

12.03.2015, ADWeek

Sorry, marketers -- no dronies allowed. #SXSW SXSW Imposes a No-Drone Policy at the 11th Hour www.adweek.com Marketers that were hoping to wow South by Southwest goers with drone-based activations got sobering news Wednesday night, less than two days before the festival.

From #hangovercures to #hungerstrikes at #SXSW.

12.03.2015, ADWeek

From #hangovercures to #hungerstrikes at #SXSW. Marketers Bet on Clever Hashtag Campaigns to Stand Out at SXSW www.adweek.com Here are three ways agencies and brands are making the most of hashtags at this week's conference.

These people can't EVEN.

12.03.2015, ADWeek

These people can't EVEN. 14 People Who Are So Over SXSW Before It Even Starts www.adweek.com Are we at peak backlash yet?

Facebook gets even friendlier with striking outdoor ads and a mosaic of digital...

12.03.2015, ADWeek

Facebook gets even friendlier with striking outdoor ads and a mosaic of digital content - http://adweek.it/1GJ7CxF

What you'd call snackable content.

10.03.2015, ADWeek

What you'd call snackable content. Like Clockwork, These Brands Found Time for Absurd Tweets About the Apple Watch www.adweek.com New gadget brings out the visual gags.

Established flicks are getting production money, even if they're not very good.

10.03.2015, ADWeek

Established flicks are getting production money, even if they're not very good. Broadcasters Are Going Movie-Crazy During Pilot Season www.adweek.com Pilot season this year boasts five nonclassic movies being refurbished as contenders for primetime placement on broadcast this season.

Awesome spot.

10.03.2015, ADWeek

Awesome spot. Ad of the Day: Audi Is the Best Car for Fleeing a Swarm of Killer Drones www.adweek.com Fun, exhilarating and topical.

Last year, Neiman Marcus generated more than 80 million impressions at #SXSW.

10.03.2015, ADWeek

Last year, Neiman Marcus generated more than 80 million impressions at #SXSW. Why Neiman Marcus Is a Fan of South By Southwest www.adweek.com The luxury retailer returns to Austin, Texas, this year as part its "Make Some Noise" initiative, celebrating women who "rock" in their respective fields.

"It's an eye-opening metaphor."

10.03.2015, ADWeek

"It's an eye-opening metaphor." The Real Reason Every Marketer Should Attend SXSW www.adweek.com Brands, startups, bands, speakers, agencies, films and events engage in a battle royale to get noticed—doing their best to out-shout, out-appeal, out-free-giveaway, out-party and out-VIP-list each other.

The average person consults a smartphone 150 times per day.

10.03.2015, ADWeek

The average person consults a smartphone 150 times per day. 4 Mobile Innovations That Are Hastening the Decline of Desktops www.adweek.com Smartphones are radically changing digital design, advertising and production.

As SXSW nears, this might come in handy.

10.03.2015, ADWeek

As SXSW nears, this might come in handy. Should Your Agency Work for That Startup? Here's a Flowchart to Help You Decide www.adweek.com How to tell the next big thing from a time-killing boondoggle.

Brands like Mentos, Coca-Cola and GE are creating branded emoticons to engage fans.

10.03.2015, ADWeek

Brands like Mentos , Coca-Cola and GE are creating branded emoticons to engage fans. Here’s Why Your Favorite Brands Are Making Their Own Emoticons www.adweek.com Mentos' new branded emoticons, or "ementicons," will soon be available for the mint brand's socially savvy fans to use.

"Visit Nebraska. Visit Nice," say America's most humble tourism ads - http://adw...

10.03.2015, ADWeek

"Visit Nebraska. Visit Nice," say America's most humble tourism ads - http://adweek.it/18xAudp

Clever idea.

10.03.2015, ADWeek

Clever idea. Toyota Challenges Meteorologists to Drive Around With Sunroofs Synced to Their Forecasts www.adweek.com Get it wrong, and pay the price.

Interesting TV play.

10.03.2015, ADWeek

Interesting TV play. This Mercedes Accelerates to Its Top Speed in Real Time Through 4 Short Ads www.adweek.com And get ready to do more speed reading.

The device may be revolutionary, but it seems the ads won't be.

10.03.2015, ADWeek

The device may be revolutionary, but it seems the ads won't be. Apple Watch May Be the Future, but Its First TV Ad Borrows From the Past www.adweek.com Familiar tactics from the playbook.

The brand is warming up to social media.

10.03.2015, ADWeek

The brand is warming up to social media. Apple Buys Up Twitter's Ad Space to Launch Its Watch and Fend Off Hijacking Rivals www.adweek.com Apple had Twitter blanketed today. There was basically no room for rivals to use the site to hijack its big moment while unveiling the Apple Watch.

Brands like kate spade new york got on board with the campaign.

10.03.2015, ADWeek

Brands like kate spade new york got on board with the campaign. Gender Equality Campaign Erases Women From Billboards and Print Ads www.adweek.com This weekend, the Clinton Foundation launched a campaign that underscores the fact women "still aren't there" in gender equality.

Downloads for Slate.com's podcasts tripled last year.

10.03.2015, ADWeek

Downloads for Slate.com 's podcasts tripled last year. Slate Doubles Down on Podcasts www.adweek.com Panoply network banks on brands' growing interest in the digital format.

From getting news on CNN to paying at Panera Bread.

09.03.2015, ADWeek

From getting news on CNN to paying at Panera Bread . What 7 Brands Are Already Doing on the Apple Watch www.adweek.com Apple debuted the long-awaited Apple Watch today, and as promised, it gives marketers a completely different way to think about mobile creative.

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