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Pidasime pidu. Paljudel eesmärkidel. Tänud kõigile, kes kohale tulid.

04.03.2014, DDB

Pidasime pidu. Paljudel eesmärkidel. Tänud kõigile, kes kohale tulid. DDB Eesti pidas soolaleivapidu - best-marketing.ee www.best-marketing.ee DDB Eesti pidas soolaleivapidu DDB Eesti pidas 21

Eile õhtul said 3,3 miljonit Red Bulli YouTube kanali tellijat teate, et Eestis...

04.03.2014, Videoturundus

Eile õhtul said 3,3 miljonit Red Bulli YouTube kanali tellijat teate, et Eestis toimus lahe skateboardi-üritus: http://videoturundus.ee/simple-session-turundab-eestit/ Simple Session turundab Eestit videoturundus.ee 3,3 miljoni tellijaga Red Bulli YouTube kontole laeti eile õhtul Simple Sessioni kokkuvõtev video, mille avakaadrid on Tallinna vanalinnast.

Mängisime oma #VersaUV LEF-20ga. Trükkisime "päris" puufaktuuri #Roland

04.03.2014, Geotime

Mängisime oma #VersaUV LEF-20ga. Trükkisime "päris" puufaktuuri #Roland

Don't leave money on the table.

04.03.2014, Peep Laja

Don't leave money on the table. How to Design an Ecommerce Checkout Flow That Converts conversionxl.com The checkout flow is where the money is at. Think about it, random strikers leave the site before ever entering the checkout funnel, while motivated buyers come here to finish their order. Any small increase in this step usually has a direct impact on ...

Rule #1 - Don't Use Superlatives Rule #2 - Back Up Claims With Proof Rule #3 - U...

04.03.2014, Peep Laja

Rule #1 - Don't Use Superlatives Rule #2 - Back Up Claims With Proof Rule #3 - Use Simple Language Rule #4 - Make It About Them Rule #5 - Get Them To Agree With The Problem Rule #6 - Don't Go For The Hard Sell Rule #7 - Be Honest About Your Weaknesses How to Get People to Believe What You Write Online conversionxl.com We live in the age of distrust. Your bullsh*t detectors is always working at full speed and anything fishy gets caught, any chance of trust is totally broken.

Got your Elite Camp pass yet? More than half are already gone! One of the spea...

04.03.2014, Peep Laja

Got your Elite Camp pass yet? More than half are already gone! One of the speakers is Craig Sullivan - guru of the gurus. Founders of the conversion optimization industry - the Eisenberg brothers - consider him the best in the world at what he does. See his full bio + video here: http://www.digitalelitecamp.com/craig.html

How exciting! We made the @Moz Top 10 again! If you haven't checked out our ar...

04.03.2014, Peep Laja

How exciting! We made the @Moz Top 10 again! If you haven't checked out our article on Designing eCommerce Checkout flows that convert, you should read this article and plug all the holes in your leaky checkout. How to Design an Ecommerce Checkout Flow That Converts conversionxl.com Want to know the fastest way to make more money from your eCommerce site? Fix the checkout.

Head Info-Auto Volvo turundajad, Facebookis saab reklaamikampaania kestvust väga...

04.03.2014, Robot Meedia

Head Info-Auto Volvo turundajad, Facebookis saab reklaamikampaania kestvust väga lihtsalt määrata. Kasutage seda, et tulevikus ei juhtuks sellist olukorda, kus mitu päeva peale kampaania lõppu ikka veel reklaam nähtav on.

(janno) Alates tänasest võib meie juures näha uut inimest, ühte Austria eelmise...

04.03.2014, Velvet

(janno) Alates tänasest võib meie juures näha uut inimest, ühte Austria eelmise aasta parimat noordisainerit (ametlikult), Katharinat. Täna hommikul rääkis ta meile natuke iseendast, Austriast, Viinist ja Linzist, sellest, mida ta teinud on, teha tahab ja kuidas ta meieni jõudis (nagu alati on ka see lugu päris lõbus ja samas, pikk :) Lühidalt aga: Surfi- ja reisichik, disainer, AD ja muidu lahe tegelane. Katharina on meie juures interniks järgmised paar kuud, nii et kui teil soovi ka oma disainidele keskeuroopa suursugust disainigeeniust piserdada, või lihtsalt maailma läbi teiste silmade näha, siis reageerida tasub kiiresti, sest tema tantsukaart täieneb müstilise kiirusega. Waltz on! Und jetzt alle zusammen ... sagen wir mal "Willkommen bei Katharina!" (sorry, german is one of those languages that just don't stick to me, so i hope that means "All together now ... Let's say "Welcome, Katharina!")

Maxwell for mayor!

04.03.2014, ADWeek

Maxwell for mayor! Geico's Talking Pig Runs for Mayor of 'Portlandia' www.adweek.com Last year, Geico and Portlandia had fun with the insurer's pig character, Maxwell, in an IFC spot that referenced the comedy's farm-to-table skit. Now they want to take the talking swine all the way to the Rose City mayorship.

What do you think - is this intentional or not?

04.03.2014, ADWeek

What do you think - is this intentional or not? Is Diet Coke Dabbling in Drug References in Its Ads? www.adweek.com In the way the tagline and logo are positioned, the brand's new ads seem to refer to drug use—appearing to spell out the phrase "You're on coke."

Inside Nascar's new ad from Ogilvy, in which kids dream of being racecar drivers.

04.03.2014, ADWeek

Inside Nascar's new ad from Ogilvy, in which kids dream of being racecar drivers. Kids Dream of Being Racecar Drivers as Ogilvy Fine-Tunes Its Repositioning of Nascar www.adweek.com Astronaut? Firefighter? Movie star? All fine professions. But it's the dream of being a racecar driver that gets kids' pulses racing in many homes across America.

In this digital age, can you generate an experience specifically designed for vi...

04.03.2014, ADWeek

In this digital age, can you generate an experience specifically designed for virtual interaction and still have it resonate in a profound way? Does a Person Need to Be Physically Present for a Brand Experience to Resonate? www.adweek.com What defines an experience? According to “the Internet,” an experience is “something that happens to somebody.” I like that definition. It’s vague without prerequisites and it does not delineate the environment or space.

Having problems with your reputation online? These guys can help.

04.03.2014, ADWeek

Having problems with your reputation online? These guys can help. Are You a Felon? According to Google, You Just Might Be www.adweek.com For the record, Pete Kistler—age 26, resident of New York, brown hair, slender build—is not a felon. The problem is, until recently, just about anyone who Googled him would have thought he was.

Coca-Cola responds to claims that Diet Coke ads reference drug use.

04.03.2014, ADWeek

Coca-Cola responds to claims that Diet Coke ads reference drug use. Is Diet Coke Dabbling in Drug References in Its Ads? www.adweek.com In the way the tagline and logo are positioned, the brand's new ads seem to spell out the phrase "You're on coke."

Inside Chobani's Oscar night.

04.03.2014, ADWeek

Inside Chobani's Oscar night. Ad of the Day: Why Chobani Got Real on the Most Fake Night of the Year www.adweek.com Pitching the virtues of "real" is an intriguing marketing choice on Oscar night, the fantasy industry's biggest Botoxed evening of the year. Then again, contrast is the underlying theme of of Chobani's new ad from Droga5, promoting Simply 100, the Greek yogurt's entry into the light-yogurt segment.

Clever and delightful.

04.03.2014, ADWeek

Clever and delightful. Home-Improvement Chain Makes Delightful Billboards by Fixing Up Small Parts of Buildings www.adweek.com German home-improvement chain OBI is advertising its renovation products by actually renovating homes. Well, parts of them.

Here's the most amazing new-product demo of the year. But don't get too excited.

04.03.2014, ADWeek

Here's the most amazing new-product demo of the year. But don't get too excited. This Demo of a Real-Life Hoverboard Is Incredible to Watch, Even If It's Fake www.adweek.com Fake product demos are getting harder to spot, what with reality-bending products like NeverWet and Oakley's hovercraft golf cart. Here is the latest video in that vein—a hypnotizing four-minute demo for a real-life hoverboard made by a company called HUVr.

As a part of the deal, the two companies are also in talks to launch a personali...

04.03.2014, ADWeek

As a part of the deal, the two companies are also in talks to launch a personalized over-the-top service to “broadband only” DISH homes. Dish-Disney Carriage Deal Disables the Hopper www.adweek.com Six months after the expiration of their joint carriage deal, the Walt Disney Co. and Dish Network have agreed to a long-term pact that will not only keep ABC, ESPN and other Mouse House channels up and running in the satellite company’s 14.1 million households but includes concessions related to th...

From status symbol to utter ubiquity, these 6 ads tell the true story of the cel...

04.03.2014, ADWeek

From status symbol to utter ubiquity, these 6 ads tell the true story of the cellphone: http://adweek.it/1kUd8zM

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